Milk Adulteration Free Essays

Official Summary on National Survey on Milk Adulteration The National Survey on Milk Adulteration 2011 (preview overview) was led by the Food Safety and Standards Authority of India to learn the nature of milk and distinguish diverse kind of contaminated in the fluid milk all through the nation. The study was done by the Regional Offices of the FSSAI situated at Chennai (Southern Region), Mumbai (Western Region), Delhi (Northern Region), Guwahati, (North Eastern Region) and Kolkata (Eastern Region) with the accompanying targets: 1. To distinguish the basic adulterants in milk in country and urban zones of various states. We will compose a custom exposition test on Milk Adulteration or then again any comparable point just for you Request Now 2. To discover the non acclimating tests in free and stuffed milk. The examples were gathered arbitrarily and examined from 33 states to be specific Andhra Pradesh (75), Arunachal Pradesh (25), Assam (109), Bihar (75), Chhattisgarh (19), Chandigarh (25), Delhi (71), Dadra Nagar Haveli (12), Daman Diu (25), Goa (24), Gujarat (100), Haryana (109), Himachal Pradesh (27), Jammu Kashmir (18), Jharkhand (25), Karnataka (51), Kerala (50), Madhya Pradesh (61), Maharashtra (126), Manipur (25), Meghalaya (26), Mizoram (25), Nagaland (22), Orissa (50), Puducherry (25), Punjab (109), Rajasthan (103), Sikkim (18), Tamil Nadu (74), Tripura (25), Uttarakhand (26), Uttar Pradesh (136), West Bengal (100) totalling to an example size of 1791. The examples were sent to the govt. aboratories to be specific, Department of Food and Drug testing, Government of Puducherry, Central Food Laboratory, Pune, Food Reasearch and Standardization Laboratory, Ghaziabad, State Public Health Laboratory, Guwahati and Central Food Laboratory, Kolkata for examination. The accompanying bo undaries were examined, for example, Fat (%), SNF (%), Neutralizers, Acidity, Hydrogen Peroxide, Sugar, Starch, Glucose, Urea, Salt, Detergent, Skimmed milk powder, and Vegetable fat to learn the nearness of adulterant. The all out adjusting tests to the FSSA guidelines were 565 (31. 5%). The all out non-adjusting tests were seen as 1226 (68. 4%). The non-congruity of tests in rustic zones were 381(31%) out of which 64 (16. 7%) were parcel tests and 317 (83. 2%) were free examples separately and in urban territory the complete non affirming tests were 845 (68. 9%) out of which 282 (33. %) were pressed and 563 (66. 6%) were free examples. The deviations were discovered most elevated by virtue of Fat and SNF content in 574 examples (46. 8%) of the absolute nonâ€conformity, which incorporates 147 examples with cleanser and two examples with neutralizers individually. Cleanser was additionally found in 103 examples (8. 4%). Maybe the explanation might be weakening of milk with water. The second most elevated boundary of non congruity was the Skim Milk Powder (SMP) in 548 examples (44. 69%) which remembers nearness of glucose for 477 examples. Glucose would have been added to drain most likely to upgrade SNF. The nearness of Skim Milk Powder shows the reconstitution of milk powder. The non-adjusting test in the plunging request of rate as for the all out example gathered in various states were as per the following: Bihar (100%), Chhattisgarh (100%), Daman and Diu (100%), Jharkhand (100%), Orissa (100%), West Bengal (100%), Mizoram (! 00%), Manipur (96%), Meghalaya (96%), Tripura (92%), Gujarat (89%), Sikkim (89%), Uttrakhand (88%), Uttar Pradesh (88%), Nagaland (86%), Jammu Kashmir (83%), Punjab (81%), Rajasthan (76%) Delhi (70%), Haryana (70%), Arunachal Pradesh (68%), Maharashtra (65%), Himachal Pradesh (59%), Dadra and Nagar Haveli (58%), Assam (55%), Chandigarh (48%), Madhya Pradesh (48%), Kerala (28%), Karnataka (22%), Tamil Nadu (12%), and Andhra Pradesh (6. 7%). All the examples in Goa and Puducherry fit in with the gauges. End (1) The examination demonstrates that expansion of water to drain is most normal adulterant. Expansion of water diminishes the dietary benefit of milk as well as posture wellbeing danger to the shoppers. (2) It additionally shows that powdered milk is reconstituted to satisfy the need of milk flexibly. All state/UT implementation specialists may explicitly check whether the revelation of new FSSAI rules is being gone along to. (3) The investigation additionally demonstrated the nearness of cleanser now and again. Utilization of milk with cleanser may cause wellbeing risks and demonstrates absence of cleanliness and sanitation in the milk taking care of. Instructions to refer to Milk Adulteration, Essay models

The devastating Globalization effects on State Sovereignty

Presentation Advancements in innovation have made the progression of data, capital, work and different components of creation impressively easy. State limits are quick getting inconsequential as an apparently consistent virtual world is created1. The development of universal exchange has prompted the ascent of multinationals which are not content with a solid nearness in the nation of origin, and think that its important to spread their wings across state borders.Advertising We will compose a custom research paper test on The staggering Globalization consequences for State Sovereignty explicitly for you for just $16.05 $11/page Learn More Sovereign states are additionally thinking that its difficult to stay disconnected and political associations and leagues have become a need in the advancing scene order2. These progressions are on the whole aftereffects of globalization, which is currently observed by numerous individuals as a fundamental malice. The above events have desperate res ults on the idea of statehood. States particularly those in the creating scene are progressively losing hold of segments over which they up to this point held unchallenged control3. This paper investigates how globalization is adding to the moderate yet sure demise of the idea of statehood in many countries. The perspectives on two globalization scholars corresponding to this point are analyzed, and potential arrangements of this issue are likewise recommended. The consistent decrease of the state Global financial wellbeing and monetary solidness rely essentially upon genuine state control and guideline of the economy4. Neoliberal philosophies, nonetheless, see the state as an imposer of superfluous guideline and command over financial units, in this way being an obstacle to worldwide trade5. Neoliberals, in this manner, advocate for diminished state inclusion and control in the economy. The ascent of globalization has switched the jobs of the state and regardless of whether its han d is still observed in numerous procedures, it has been debilitated considerably6. As will be seen later, the state’s ability to settle on restricting choices has been diminished by the force that globalization has conceded different substances, for example, worldwide organizations and universal bodies. State command over exchange and connections among its residents and organizations provides a similarity to request and control inside the state. The simplicity of development and trade of data, be that as it may, has made a prudence network which exists outside the fringes and cutoff points of state control7.Advertising Looking for research project on political theories? How about we check whether we can support you! Get your first paper with 15% OFF Learn More This people group shapes some portion of what a few scholars call a â€Å"nation without a state†8. This is simply yet one of the numerous models delineating how the idea of â€Å"nationhood† is quick bein g rendered unimportant in a world that is transforming into a little worldwide town. Parts of state power influenced by globalization States are losing ground in zones, for example, command over exchange and law based procedures inside their regions because of globalization. Susan Strange communicates her perspectives on the impact of globalization on the decrease of the state in â€Å"The Erosion of the State† through a portrayal of manners by which globalization disintegrates the forces held by the state over different procedures. She records three fundamental issues which as she would like to think, exemplify the issues that originate from globalization. The first on this rundown is the disintegration of state command over budgetary markets. Exchange is not, at this point constrained by the state, yet by global partnerships, universal money related foundations, for example, the World Bank and the IMF, and exchange organizations9. Globalization has been a noteworthy factor in the spread of market economy belief systems, and its entrenchment in many economies in the created and creating world. Most worldwide organizations that put resources into the economies of the creating scene have a worldwide nearness and exchange diverse monetary markets over the globe. It is, in this manner, hard for any state to adequately control exchanging budgetary markets. Market powers have assumed control over the control of monetary markets, which are significantly affected by choices of organizations and investors10. In spite of the fact that this might be instrumental in empowering rivalry among firms, it isn't really useful for all in the economy.Advertising We will compose a custom research paper test on The overwhelming Globalization consequences for State Sovereignty explicitly for you for just $16.05 $11/page Learn More The drawback of this occasion is that the force that these multinationals hold might be utilized improperly used to participate in out of line riv alry or even to impact takeovers in the market. The state, having lost its teeth in this area can't offer compelling security to more fragile firms in antagonistic circumstances. Globalization has likewise prompted the loss of dynamic powers by the state11. States are not totally denied of their capacity and position to decide, however these choices are regularly effectively challenged and addressed by worldwide firms. A model provided by Imade 12is that of natural approaches defined by governments for the security of the earth, yet they are over and again challenged by oil organizations on the reason that they limit exchange. The coupling power of states’ choices has contracted and companies keep on addressing state control and authority over their exercises inside the region. The shortcoming in state power over multinationals particularly in the creating and immature pieces of the world has prompted extreme ecological degradation13. Despite the fact that globalization has c arried progress with it, most nations in the third world abhor its advantages. Exacting execution of ecological strategies negative to the organizations has desperate results. These may incorporate dangers to pull out of the economy, prompting loss of many occupations, or withdrawal of subsidizing or backing for different undertakings. The state is rendered powerless in such conditions. Dynamic in the arrangement of fundamental open social administrations, for example, instruction and clinical consideration has consistently been the safeguard of the state14. In any case, since a significant number of these administrations are subsidized by outside associations (particularly in underdeveloped nations), choices about the ‘what and how† parts of these administrations are made together by the givers and the beneficiaries of aid.Advertising Searching for research project on political theories? We should check whether we can support you! Get your first paper with 15% OFF Find out More In the event that it isn't in light of a legitimate concern for the contributor, certain administrations, for example, family arranging may not be furnished as per the government’s wishes, as it is rendered feeble really taking shape of choices with respect to the issue. Peculiar presents the idea of â€Å"new diplomacy† in the globalization talk. This term is clarified as a component of the way toward disintegrating a state’s capacity to settle on uncontested and restricting choices. It alludes to the bond among states and organizations, and among organizations in the worldwide economy. Organizations understand that individual states’ economies can't flourish or get by without universal exchange. Thus, they secure dealing power in the dynamic procedure of the state. They can, in this manner, haggle with governments on issues identifying with work, wages, work and exchange. In such manner, the state is deprived of its capacity to settle on autonomous choic es without considering the bearing they will have on its relations with the organizations. At the point when organizations, and not the administration, settle on choices with respect to work and wages, now the state’s presence can be supposed to be unessential. This is one of the serious issues of globalization that creating economies are confronting. Outside speculations drive monetary development, yet the cost is excessively high. The states of work break down and the lowest pay permitted by law is low, since the huge young men in the business are basically keen on amplifying benefits and keeping costs at least. Economies in parts of the world, for example, Asia, Africa and Mexico manage issues of abuse reliably, since multinationals exploit the modest work accessible because of the high joblessness rates. The perspectives on Strange for the most part mirror the negative effects of globalization and its job in the wearing down of the idea of nationhood. Different voices in any case, call attention to that however globalization negatively affects state power, there is some acceptable that can come out of it. Joseph Stiglitz opines that when globalization decreases a state’s viability in dynamic, there are a few negative results that develop. Countries’ weakness to global stuns is expanded. Influenced countries can't viably pad their economies from the volatilities of worldwide financial conditions. He voices a solid analysis of the IMF which he says adds to a significant number of the world financial debacles, for example, monetary difficulties in parts of Asia through its negative financial approaches. As he would like to think, a state ready to actualize arrangements it considers vital in its economy might be halted by such global monetary bodies which have plotted with Washington and different forces to control the world’s economy. He opines that it is a trick to hold different economies under their order and control. Despite th e fact that his sentiments appear to be to some degree one-sided, they by and by, bode well taking into account what occurs on the planet. Most governments can't settle on monetary choices that the IMF and the World Bank object to15. This is on the grounds that the interdependency among economies and countries that has been brought by globalization has sunk numerous countries profound into obligations, and their choices are in this way constrained by the moneylenders the IMF and World Bank. In such manner, just physical limits o

Teaching Chemistry Pedagogical Strategy

Question: Talk about theTeaching Chemistry for Pedagogical Strategy. Answer: Presentation The task manages the instructive technique to manage the educating of troublesome compound ideas in science. In view of the writing survey the paper legitimizes how best to show the troublesome synthetic idea. The paper clarifies the troublesome idea and instructional method to help the learning of the troublesome idea. It clarifies the manner in which misguided judgments are tended to and the learning procedure utilizing constructivist learning speculations. The paper talks about the proof of fitting the methodology to the understudy needs and supports the decision and reason for educating assets. An intensive writing survey is performed to help the realities in the task. Showing Mole Concept Science manages the procedures that include compound changes, which incorporates mole, atoms and the idea of particles just as scientific calculations. A mole idea is a unit utilized for figuring the measure of substances taking an interest in a synthetic response and the items framed toward the end (Okanlawon 2010). As indicated by Fang et al. (2014), a few examinations were led before identified with instructing and learning of compound ideas. It was discovered that understudies see the mole idea as hard to comprehend. Hanson (2015) found that understudies were confronting trouble in getting the mole idea and taking care of issues of stoichiometry. Pekdaã„å ¸ and Azizoã„å ¸lu (2013) accepts that it is fundamental for an understudy to have an educated comprehension regarding the mole idea for taking care of stoichiometry issues accurately. In the first place, we should talk about the ideas and misguided judgments about learning or comprehension of the understudy. An understudy can have the idea of sub-atomic mass as an expansion to the constituent components nuclear masses in the sub-atomic recipe. Therefore, one needs to have the idea of what is nuclear mass, components in the particle and their proportions according to the sub-atomic equation. It very well may be said that the ideas are important learnable items (Okanlawon 2010). The other term troublesome idea implies an idea that can't be handily comprehended without heaps of endeavors, knowledge and aptitudes (Danielson et al. 2013). According to investigations of Yakmaci-Guzel (2013), preceding going to class understudies have various perspectives about encompassing items and occasions. Not all the perspectives they have are predictable with that of an academic network. These irregularity or various ideas are distinguished as misguided judgments. The misinterpret ation can likewise be called as nave origination or substitute origination (Fang et al. 2016). The utilization of specialized terms is the extra wellspring of misguided judgments. For instance, suddenly doesn't mean rapidly, yet the understudies may decipher unconstrained responses as those responses that are happening quickly without a compound. It is hard to expel the confusions by conventional directions, as these are protection from change (Nyachwaya et al. 2014). The logical educating requires recognizable proof of confusions in understudies and its remaking to logical ideas. Misguided judgments generally emerge because of absence of theoretical reasoning and thinking abilities. It is hard to learn theoretical ideas, which eases back the resulting learning process. Dynamic ideas can be gotten by calculated learning (Fang et al. 2016). The encouraging difficulties in clarifying the mole idea was recognized as the meaning of the idea, ideas trouble, numerical use, historical unde rpinnings and essentials (Pekdaã„å ¸ and Azizoã„å ¸lu 2013). Applied educating includes embodiment and characterisation where the previous includes disclosing the idea to the understudy with or without adequate models. The methodology of characterisation includes different moves, for example, characterizing the idea by giving either adequate or essential condition (both or not one or the other) of ideas. As indicated by Yakmaci-Guzel (2013), reasonable learning encourages the learning of dynamic ideas and themes additionally called helpful learning. Pekdaã„å ¸ and Azizoã„å ¸lu (2013) clarified that in science the reasonable change as a learning procedure which includes taking in an idea beginning from another idea. It is utilized to supplant substance ideas with pertinent ideas. It assists with improving the information on learned ideas. In constructivist instructing, and learning reasonable change has been featured as a trademark (Fang et al. 2014). Be that as it may, there is a writing hole in the territory of calculated change conce ntrates in instructing and learning of mole idea. The hypothesis of constructivism has assumed an imperative job in instruction writing. The hypothesis clarifies how understudies build their understanding identified with the subject dependent on previously existing information or idea while making associations with new data. It demonstrates the non-behaviorist hypothesis. This wonder prompts intellectual clashes at first as understudies will in general rebuild their current information which drives learning (Fosnot 2013). Along these lines, the Constructivist instructional method is broadly utilized in logical training. As I would like to think, instructing the tackling of stoichiometry issues algorithmically is inadequate. There is the need to set up a guide or build up a system for clarifying the specific idea. Structuring the instructing procedure in a schematic way is important to assist the audience members with concentrating on the subtleties of the point. For instance, what is the mole? The idea of Avogadro Number? Followed by asking of stoichiometry issues and afterward progressively complex issues to settle. After each progression, the disarrays or misguided judgments ought to be distinguished by addressing, for example, why C moles are left rather than Z moles? This will assist an understudy with engaging better in critical thinking. More spotlight ought to be laid on improving understudies subjective and quantitative thinking abilities via preparing them to build up the psychological model of the issue. Educator must get some information about open finished, close finished inquiries, intr iguing and subject focused inquiries to assess their comprehension. It tends to be trailed by showing them the understanding of data and build up a plan or methodology of the arrangement. The other technique is to help the understudies in deciphering the worded stoichiometric issues into a fair synthetic condition. The issue can be understood by the further utilization of the suitable numerical condition. It was clarified by Fosnot (2013) that dismembering the stoichiometric issue into sections or boxes is a viable strategy. It is additionally called as framework portrayal and is better than different techniques with respect to gathering sentences and unmistakably characterizing the necessary data. This technique proposes the sets of tasks and permits checking of the incomplete arrangement. It was found from the exploration paper of Danielson (2013), that understudies educated with network portrayal strategy demonstrated better execution in taking care of stoichiometric issues than their different partners. Understudies are profited by this educational methodology as they learn and address various perspectives. After finish of every point, understudies ought to be given a survey or a venture to be readied. This is to furnish them with important experience and tackle the procedure of examination (Yakmaci-Guzel 2013). The constructivist instructional method suggests the instructors to advance states of creations. It is productive than introducing instant information. Beyond what one system can be utilized as all the understudies may not comprehend with one characterized strategy. Posing inquiry is a successful technique to comprehend the degree of understudy (Fosnot 2013). To connect with understudies in understanding troublesome ideas, it is smarter to utilize nitty gritty force direct introductions with straightforward toward get charts, conditions and clarify every one of them consecutively at every possible opportunity. Extra assets, for example, enlivened recordings can be used for better creative mind and comprehension of ideas (Laurillard 2013). The utilization of analogies, models, other than writing boards is valuable in clearing ideas effectively as it encourages understudies to relate the subject according to the extreme constructivism (Hanson 2015). This is on the grounds that the idea learned through articles and occasions causes understudies to watch the likenesses and contrasts between the encounters. It prompts the slow structure of the idea identifying with the article (Pekdaã„å ¸ and Azizoã„å ¸lu 2013). Further, it elevates understudies to talk about and explain their disarrays and questions as they acclimatize and suit new data (Piaget hypothesis). End Taking everything into account, instructors must not accept that all the understudies have built the thoughts in their psyche a similar way. The paper has offered a calculated change model for confusions. It includes recognizable proof of disarrays and giving proof to the right logical clarification to distort the misinterpretations. These strategies have been end up being effective and are featured altogether in late writing. Instructors can be effective in the valuable teaching methods on the off chance that they can recognize the profitable components in the understudy's natural comprehension. References Fosnot, C.T., 2013.Constructivism: Theory, points of view, and practice. Educators College Press. Danielson, C., 2013. The structure for teaching.Evaluation Instrument. The Danielson Group. Yakmaci-Guzel, B., 2013. Preservice science educators in real life: an assessment of endeavors for changing secondary school understudies' science misguided judgments into increasingly logical conceptions.Chemistry Education Research and Practice,14(1), pp.95-104. Nyachwaya, J.M., Warfa, A.R.M., Roehrig, G.H. what's more, Schneider, J.L., 2014. School science understudies' utilization of retained calculations in compound reactions.Chemistry Education Research and Practice,15(1), pp.81-93. Tooth, S.C., Hart, C. what's more, Clarke, D., 2016. Distinguishing the basic parts for a theoretical comprehension of the mo

How Can Renaissance Coffee Shop Build Upon Their Marketing Mix in Order to Increase Their Sales - Free Essay Example

How can Renaissance coffee shop build upon their marketing mix in order to increase their sales? Contents Action plan: Preface: Acknowledgements: Problem identification: The current market share: Action plan: Activity Date Place Conduct an interview with the Cafe manager to gather primary data about the business 15th August 2014 Pioneer Mall, Renaissance coffee shop Visit the ministry of trade to gather secondary data about the industry 20th August 2014 Lesotho, Maseru, The ministry of trade and cooperatives Draft an outline of the project 21st August 2014 The library Write up the first draft of the project 25th August 2014 The library Submit the first draft 2nd September 2014 School Receive a critic on the first draft 5th September School Revise and improve the project 6th September 2014 Library Revisit the working premises of the cafÃÆ' © for further data collection 10th September 2014 Pioneer Mall, Renaissance coffee shop Preface: Research Question: How can Renaissance coffee shop build upon their marketing mix in order to increase their sales? Hypothetical framework: Renaissance coffee shop is a modern day cafÃÆ' © specializing in serving rich, nutritious and yet affordable meals, mostly focusing on sandwiches and hot beverages. The cafÃÆ' © hosts a broad customer base, ranging from working middle class individuals to high profile personnel such as the king, His majesty king Letsie III. The coffee bar faces fierce competition from well established international conglomerates such as à ¢Ã¢â€š ¬Ã…“WIMPYà ¢Ã¢â€š ¬Ã‚  and à ¢Ã¢â€š ¬Ã…“SPURà ¢Ã¢â€š ¬Ã‚ . These multinational corporations hold two great advantages over Renaissance coffee, firstly, they benefit greatly from their track record as they have been established for many years now. Secondly, they benefit from economies of scale of advertising, since there are hundreds of outlets throughout the world, the contribution of each is signi ficantly low. I am on a mission to apply the knowledge I have acquired from my business and management studies course to draw up a proposal that will help Renaissance coffee build upon their marketing mix in order to increase their sales. Acknowledgements: Mr. Thatho Pontso, firstly for sharing his vast knowledge of Business with me, to make it achievable for me to work on this project and secondly for guiding and motivating me, giving me the courage to complete the project. My parents for the support they have shown me till this far. The management of the coffee shop for allowing me access to their books and accounts, as without them this project would have not been possible. The stuff at the coffee shop for their views, comments and overall cooperation. Problem identification: Renaissance coffee shop first opened its doors in November 2009. It was opened collectively with the Pioneer mall and has since been the under dogs, relative to its closest competitors. As part of my data collection I will mainly rely on primary data. This will include surveys ang questioners to the management, staff and the public at large. I prefer using primary data because I can get more accurate and reliable results. The surveys and questioners will be tailored to address the issue at hand of marketing. However I will also make use of secondary data such as the business accounts and records. I also intend to obtain further secondary data from the ministry of trade about this particular industry on a national level. This will help me realize just how much potential the business has to grow. In assessing the market share, sales, income statements from launch date and primary data were obtained and assessed. These reports show exactly the position of the business. Expansion is indispensable to a businessà ¢Ã¢â€š ¬Ã¢â€ž ¢s success. A company will inevitably, at some stage seek to develop. This development may well be organic or peripheral, to attain higher sales and returns, improved economies of scale, and bigger market share. Organic growth is when a company increases its operations with in-house funds such as preserved profits or selling assets. Whilst peripheral growth is when expansion is funded with money obtained outside the company, this might be through a loan or selling a share of the company. Equipped with a rising economy, expansion is a widespread incident in Lesotho, in all industries. As such, this branch of the assignment draws up a marketing plan for the cafÃÆ' © to be a cut above the rest Investigation: The marketing mix is a set of manageable, strategic marketing tools that a business make use of to create a preferred response from its target market. It involves everything that a business can do to manipulate demand for its products or services. It is also a tool to help marketing planning and execution. There for in other to later be able to make suitable suggestions to the business on how to alter their marketing mix, I had to establish their current market position in respect with their closest competitors. I conducted a survey within a population of hundreds of people who do their shopping at pioneer mall, taking only a sample of 50 people which are potential customers due to the lack of resources and time. My survey questions were as follow: How often do you eat out in a month? Favorite restaurant in town? Have you been to Renaissense? If they have been: What was your experience like at Renaissense? How likely are you to recommend it to someone else? Any suggestions for improvement? If they havenà ¢Ã¢â€š ¬Ã¢â€ž ¢t been there before: Have you heard about Renaissense before? What keeps you going back to your favorite restaurant? My survey results: How often do you eat out in a month? 4 or moreà ¢Ã¢â€š ¬Ã‚ ¦ 3-4 times 1-2 times Only once 10 25 10 5 What is your favorite restaurant in town? Spur Ocean basket The Sun hotels Renaissance Other 20 10 15 3 2 Have you been to Renaissance? Yes No 23 27 What was your experience like? (Sample population is now 23) Excellent Good Acceptable Bad Poor 3 13 4 3 0 How likely are you to recommend it to someone else? Very likely Likely Maybe Not really Never 3 13 4 3 0 Do you have any suggestions for improvement? Two of the customers recommended a wider menu, with more divers dishes The 3 with bad experiences complaint about moody waitresses Others suggested that the service could be made quiker. The current market share: With competition severe as never before, businesses discover the necessity to grow, either through the two possibilities I have pointed out, organic or external growth. This is to strive for being the market leader in the particular industry. Renaissance CafÃÆ' © has not been left behind, the management decided to expand the businesses operations by opening a second outlet at the Maseru mall. As still part of my research, I also interviewed the 2 of the waiters/waitresses at the restaurant in other to help me later when giving an evaluation: My survey questions were structured as follows: What is your greatest strength as a server? What is your greatest weakness as a server? What is your favorite part of serving? What is your least favorite part of serving? Why do you think you are valuable member of this stuff team? The results I obtained: Waiter 1: à ¢Ã¢â€š ¬Ã…“I have been a waiter for several years now, so even when things get hectic like having a customer over flow or just being really busy, I am able to remain calm and hopefully help others do the same, not that I am any less busy, but I know that focus and teamwork are the key to successful waitering. à ¢Ã¢â€š ¬Ã…“I am probably a bit too reluctant to ask for help.à ¢Ã¢â€š ¬Ã‚  à ¢Ã¢â€š ¬Ã…“The constant challenge. every day is something different. Each shift provides me with new challenges and the ability to try and improve on how I handle them. Tips are also a huge motivator, the more the customer tips, the more attention we normally pay to him or her *giggles* à ¢Ã¢â€š ¬Ã…“Bad or no tips, any other answer would be lying.à ¢Ã¢â€š ¬Ã‚  à ¢Ã¢â€š ¬Ã…“I am a quick learner and a team player. I believe on each shift I contribute a lot to the work done here.à ¢Ã¢â€š ¬Ã‚  Waiter 2: à ¢Ã¢â€š ¬Ã…“I believe that I am able to deal with all the moods the customer has, patience and a soft heart are vital here. Otherwise you might find yourself in a fight with the customers.à ¢Ã¢â€š ¬Ã‚  à ¢Ã¢â€š ¬Ã…“My greatest weakness would beà ¢Ã¢â€š ¬Ã‚ ¦ I canà ¢Ã¢â€š ¬Ã¢â€ž ¢t think of any, I enjoy my jobà ¢Ã¢â€š ¬Ã‚  à ¢Ã¢â€š ¬Ã…“My favorite part would definitely be good tips and customers that treat waiters wish respect and integrity.à ¢Ã¢â€š ¬Ã‚  à ¢Ã¢â€š ¬Ã…“My least favorite part would be also bad tips after giving a really good service, however I always try to give my best so that every customer leaves the best he or she can doà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚  à ¢Ã¢â€š ¬Ã…“I see myself as a team leader, for I am able to do my job well and hell others with theirs too, I also try to always motivate my colleagues.à ¢Ã¢â€š ¬Ã‚  Data analysis: In this research project, I will be using Marketing Mix, with the 4 Ps model as my data analysis tool. I chose the marketing mix because it is ideal and crucial for determining a product or services offer. I will also be applying the Ansoff matrix. The Ansoff matrix is a strategic planning tool that provides a framework to help business strategies for future growth. Marketing mix: Price- since Lesotho is a third world country, with a struggling economy, I think the business should consider the loss leader pricing method in order to attract customers and increase market share, then maybe later when they have a well established market they can convert to Marginal-cost pricing. Product- since the business is dealing with competition from global companies with menus that are prescribed by head offices overseas, the business can take advantage of this by altering their menu to offer more indigenous dishes of which the American based companies cannot offer Promotion- since the business is struggling, advertising on media platforms will not be possible as this will cost the business significantly, but rather I believe the business can practice alternative methods such as: using free social networking sites such as facebook, or they can start organizing special events such as karaoke nights to gain popularity. Placement- I believe the business should place itself as a premium brand rather than a bargain. This is because completion is high in that sector, with the town seeing more fast food outlets than ever in history. Ansoff Matrix: The Ansoff matrix crucial strategic planning tool that helps devise strategies for future growth, I will be using it in my research project to help me devise plans or suggestions on how the business can actually grow in the future. This tool consists of the following; Market penetration Market development Product development Product development Based on the data I have collected through the surveys and research I conducted, I believe the business should apply market penetration and product development. The reason why market develop and diversification would not work is because market develop requires a lot of capital as the business is required to venture into new markets; this is followed by intense promotion of which the business cannot afford. While diversification is the most risky strategy because both product and market development are required. In this case of a restaurant, product development is significantly cheaper than in other industries, the chef should just be more experimental and the customers can be used as testers through special offers such as à ¢Ã¢â€š ¬Ã…“chefà ¢Ã¢â€š ¬Ã¢â€ž ¢s specialà ¢Ã¢â€š ¬Ã‚  References www.wikipedia.com www.managementhelp.org www.contentmarketinginstitute.com www.sba.gov Page 1

The Dream An Achievable Goal Of The American Dream

The term â€Å"American Dream†, popularized by a freelance writer by the name of James Truslow Adams in 1931, is used to describe the idea that the United States is the land of prosperity, which any man can work hard and gain wealth and happiness without the fear of a controlling government. It is thought that the everyone has equal opportunities and can become successful as they please, as long as they work for it. The American dream is more of a goal that every American, or someone who wants to be American, has in order to achieve what that want to be, or where they want to be, in their life. The American dream is an achievable goal that one has in his or her own life that states what the person wants to get out of their life. The most common†¦show more content†¦These people, in combination with hard work, were determined to create a new life and built everything from the ground up. They achieved their dream of a better life by being determined to, and taking risks, to make it happen. Utilizing hard work and determination together, one can easily achieve their American dream. But after someone achieves their American dream, what do they after that? They would begin a new American dream whether they believe it or not. For example, Bayliss Wheeler, the brother of Claude Wheeler, achieved his dream at a very young age by becoming a successful businessman. Now that he is successful, the only thing he focuses on is making more and more money. His new dream is to continue to make money and live his life out to the end. One may ask the question: why does America have this idea of a dream when most other countries do not? Well, the American dream has always been apart of American culture, since America was founded upon the ideas of freedom. In the Declaration of Independence, the foundation of America, it states, â€Å"We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit ofShow MoreRelatedAmerican Dream Achievability996 Words   |  4 PagesDo you think the American Dream is achievable? â€Å"I think the American Dream says that anything can happen if you work hard enough at it and are persistent, and have some ability. The sky is the limit to what you can build, and what can happen to you and your family.† (Sanford I. Weill) Before I get into why the American dream is achievable, I think it is important to know what the American dream is. The American Dream is a phrase referring to the freedom that allows all citizens and most residentsRead More`` Real Women Have Curves : An Individual s Pursuit Of The American Dream888 Words   |  4 Pagesportrays the theme that the American Dream is achievable, but greatly hindered to obtain it. Ana Garcia continuously faces obstacles such as not having equal opportunities to partake in extracurricular activities, a quality education institution, and the continuous struggle between her mother s traditions and the modern world s definition of a woman. Ultimately, she successfully passed through these hindrances and achieved her goals. The American Dream is the ideal goal every person wants to obtainRead More`` Real Women Have Curves : An Individual s Pursuit Of The American Dream897 Words   |  4 PagesCurves portrays the theme that the American Dream is achievabl e, but greatly hindered to obtain it. Ana Garcia continuously faces obstacles such as not having equal opportunities to partake in extracurricular activities, a quality education institution, and the continuous struggle between her mother s traditions and the modern world s definition of a women. Ultimately, she successfully passed through these hindrances and achieved it. The American Dream is the ideal goal every person wants to obtain,Read MoreThe American Dream767 Words   |  4 PagesThe American dream is defined as the idea that every American should have an equal opportunity to achieve their goal in life through hard work, determination, and initiative. The novel â€Å"Of Mice and Men† by John Steinbeck explores this idea throughout his story. Through the characters in the story, it shows the many different hardships of each character trying to pursue their dream. John Steinbeck believes that the American Dream is a goal that every American has in life, but it is impo ssible to achieveRead MoreOf Mice and Men: The Death of the American Dream1178 Words   |  5 Pages The Death of the American Dream The American Dream has always been one of the most prominent ideals in American society. Of Mice and Men was written by Steinbeck in 1937. It focuses on the lives of two men, Lennie and George, as they try to fulfill their own American Dream of owning a small farm. While this seems like an attainable dream in the beginning, Steinbeck chooses instead to destroy this dream utterly with the death of Lennie. Curley’s wife had an American Dream of being an actressRead MoreThe American Dream As Defined By F. Scott Fitzgerald960 Words   |  4 Pages Sweet Dreams (An Analysis of the American Dream as Defined by F. Scott Fitzgerald in Winter Dreams) In Winter Dreams by F. Scott Fitzgerald, the author describes through a love story the idea of the American Dream. When young Dexter falls in love with Judy Jones, she quickly becomes his dream. However, it will become apparent that Dexter is not Judy’s dream. Although their dreams are very different, this somehow embodies the very idea of the American Dream as a concept that cannot be specificallyRead MoreThe American Dream By Alexis De Tocqueville1566 Words   |  7 PagesThe American Dream is the idea that every United States citizen has equal opportunity to achieve success through hard work and determination. However, ideas of the dream have evolved throughout time from the 18th century up to present day. The general population’s view and my view of the American Dream both have altered throughout time. My idea of the American Dream has developed from not only today’s views on The Dream, but also from the evolutionary process the meaning has been through. ThroughoutRead MoreThe American Dream823 Words   |  4 Pageswhat the American Dream is and what it takes to make it a reality. The most common and the most accurate idea of the American Dream is for all to have the opportunity to have a chance at living a nice life. This includes all immigrants and anyone else who seems to lack better opportunities often. The American Dream is the belief that anyone, regardless of race, class, gender, or nationality, can be successful in America (read:rich) if they just work hard enough (Wulick). The American Dream is alsoRead MoreEssay on The American Dream is on the Way to Extinction560 Words   |  3 PagesHumans often make goals to reach an exhilarated state. When a goal becomes too hard to obtain and when too many people fail to reach this goal, society digresses. The American Dream is the national ethos of the United States that was created in 1931. It is a set of principles in which prosperity and success can be achieved through hard wor k and the right ethics. However, over the years, the â€Å"car has stopped.† This so-called â€Å"dream† is running low and slowly turning into a fantasy. With the exploitationRead MoreAmerican Dream Article SOAPSTone Essay860 Words   |  4 PagesThe Reality of the American Dream By Saryah Robinson ________________________________________ Remember when you were a child and somebody asked you what you wanted to be when you grew up? Personally, I wanted to be a NASCAR racer. I know, a little far-fetched if you think about it. When we were children we were so optimistic. We hardly accepted failure. This was the time in our lives when we sincerely believed in ourselves. We believed in the American Dream because it was instilled in our minds

Christopher Columbus s `` The Harp And The Shadow `` Essay

For many centuries, Christopher Columbus has been portrayed as a hero who founded America. As many may discover, later in life, Christopher Columbus can be considered to be the head of a mass genocide. Alejo Carpentier’s novel, The Harp and the Shadow, shines light on the evils of Christopher Columbus with a fictional twist. Victoria Chase states, â€Å"Carpentier combines an Old World perspective, formed by tradition, expectation and necessity, with a decidedly New World sense of its origin and history† (Chase 28). This paper will examine despite what Christopher Columbus was famed to be, he is demythologized by Alejo Carpentier’s novel when the true side of Columbus is exposed. Alejo Carpentier writes this new historical novel for a reason: â€Å"These novels have as a unique feature: their closeness to the events described in the chronicles of the Indies. It has been their purpose to preserve what was already told thru conquest documents, yet making subtle va riations to reinforce their agendas† (Atia 42). Many point out that Carpentier wrote this novel because of his political visions of the time, â€Å"His writings were by and a large notable critique of bourgeois society and Western civilization. The Harp and the Shadow provides sufficient evidence of that intellectual attitude in his passionate condemnation of colonialism and the imposition of bourgeois values in the new continent† (Atia 22-23). Carpentier demythologized Columbus because of these reasons. He begins â€Å"The Hand†

Explain why and how the role of the federal government changed as a result of the Civil War free essay sample

Since the time of British colonization in the New World, sectionalism had played a major role in American politics. Differing geographies and climates had lent to development of varying types of economies. While he north dominated shipbuilding and trade, the South became dependent on the exploration of cotton, rice, tobacco, and indigo for revenue. Such contrasting economies ultimately led to different attitudes towards the welfare of the nation, particularly those which involved slavery, and views most often fell along sectional lines. Individuals such as Crawford, Calhoun, Clay, and Webster advocated for their individual regions, while still hoping to advance in the national goal. However, by the early 1860s, it became clear that compromise was no longer a viable solution. Sectional tensions surrounded the civil war, and the role of the federal government would greatly change in terms of race relations and economic development during the period between 1861 and 1877. While President Lincoln entered the Union, along with the promise of preserving the Union, the possible abolition of slavery was added to the turmoil of the conflict. We will write a custom essay sample on Explain why and how the role of the federal government changed as a result of the Civil War or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Prior to the Civil War, race relations had mostly been left under the jurisdiction of states. Individuals, such as Jefferson and Madison, advocated the importance of states rights and introduced the concept of nullification in their Kentucky and Virginia Resolutions. Such ideals were later embraced by Calhoun in response to the Tariff of Abominations in 1828, and the idea of possible secession became a true threat in the Nullification in 1832. However, the maintenance of balance between free and slave states in Congress brought slavery to the national forefront, and number of Compromises, including that of 1850, requires the cooperation of varying regions. However, the federal government passed a number of Revolutionary amendments during the Reconstruction Era. Government had become further centralized during the war, and exercise of increased executive power enabled the government to enact a number of bold acts of legislation. First of all, the 13th, 14th, and 15th amendments were all ratified in the Reconstruction Era. Following the abolition of slavery as stipulated by the 13th amendment, freedmen were also ensured a number of rights and granted suffrage. Even among the Radical Republicans, including Thaddeus Stevens and Charles Sumner, there was a lack of consensus on the Constitutionality of the 14th and 15th amendments. Both granted more power to the federal government than ever before. Federal government also successfully represented groups such as the Klu Klux Klan. With military presence in the South, federal legislation was enforced. Additionally, support for the Freedmen’s Bureau and other programs was widespread amongst Northerners and effectively enacted in the South for a brief period. It was not until after military reconstruction in 1877 after the election of Hayes, that federal policies regarding race relations became ineffective. In terms of economic development, the Civil War and Reconstruction Era was a boom for industry in the North. New industrial innovations continued to be made and factories became prolific in cities in the North. Since progressive reforms were yet to be made. factory owners were able to exploit their work force, which had become primarily immigrant by the 1870s, and yield the greatest profit. In addition, better communication systems in the North had helped in searing a Union victory. Railroads, canals, and turnpikes connected various parts of the Northern to Western regions. This period of time would open the door to nearly half a century of unlawful practices by railroad owners, including pooling, rebates, and monopolies. The federal government took a lassiez faire stance in terms of economic development, and the supreme court consistently began to cut in favor of big businesses. The Civil War Era and Reconstruction period set the stage for private industry to thrive, and further stratification among American economic classes. Additionally, the Federal government played a further role in economics by advocating a new national currency system, which would provide a sound monetary banking system behing which the Guided Era could unfold.